A little bit of product video, a little bit of #vanlife and soul skiing: insights into the everyday life of a functional jacket developer.
PowderGuide partner Arc'teryx, known for high-quality outdoor clothing and aesthetic advertising campaigns, is kicking off the season with a new web series. Commit tells short stories about the company and its employees in beautiful images. In Inspired Design, the first part of the series, jacket designer Mark Blenkarn is introduced. Blenkarn has been working on perfecting GORE-TEX® jackets for 38 years. As a passionate skier and fly fisherman, he knows exactly what his customers want and tests the functionality of his designs himself. When it snows, he takes his camper van into the mountains to check whether all the seams are really tight and suitable for face-shots.