In addition to high-quality outdoor clothing, the Californian outdoor company Patagonia is also committed to environmental protection and various charitable projects. In addition to the donation program 1% for the Planet, Patagonia established a digital platform in North America some time ago to support environmental activism: Patagonia Action Works. Half a million people in North America are already actively engaged on this platform, which is now coming to Europe and promises users a variety of opportunities to support (local) movements and initiatives.
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PartnerNews | Patagonia Action Works Platform
The digital platform to protect our planet
National Park Volunteer Programs
Eugenie Frerichs
Patagonia is bringing a new way to support environmental organizations and projects to Europe with the Action Works platform. Already established in North America, the platform enables regional and national organizations to receive support from people across Europe and to connect with each other.
Una Tools Conference
Jan Pirnat
Una Tools Conference
Jan Pirnat
In addition to volunteering, petitions, information and events, you can also donate money to a good cause in your area. Numerous environmental organizations are already represented on the platform, which can be easily searched using a map.
Mihela Hladin Wolfe, Head of Environmental Initiatives at Patagonia, EMEA, on the Patagonia Action Works platform: "We have lost trust in the powerful people of this world to take the necessary measures to solve the climate crisis in time. The public wants to know what contribution each and every one of us can make. And this platform gives them the opportunity to take action themselves, in the communities where they live. Patagonia Action Works empowers people to take action on issues that really matter to them."
National Park Volunteer Programs
Eugenie Frerichs
National Park Volunteer Programs
Eugenie Frerichs
A particular focus is therefore on regionality and the large number of projects and organizations that can be supported on the platform. In addition, events and information sessions can be shared there to make interested people aware of these and to connect them.
On the occasion of Black Friday, Patagonia is also doubling all donations on the platform until December 31, thus sending a clear signal against consumption and for environmental protection.
Chapeau Patagonia!
Save the Blue Heart of Europe
Andrew Burr
Save the Blue Heart of Europe
Andrew Burr
This article has been automatically translated by DeepL with subsequent editing. If you notice any spelling or grammatical errors or if the translation has lost its meaning, please write an e-mail to the editors.
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hTranslated from German.