Picture Organic Clothing

Since it was founded almost 15 years ago, the Picture brand, which goes by the full name of Picture Organic Clothing, has stood for sustainable winter sports clothing. On the one hand, sustainable, often bio-based materials are used wherever possible and harmful substances are avoided. On the other hand, Picture also uses innovative approaches such as a lifetime guarantee on the typical "wear parts" of clothing such as zips, buttons and seams.

PICTURE's corporate principle is: Fight Climate Change. Here you can contribute to environmental protection with your clothing and look good at the same time.

A new winter season is in the starting blocks and with it a new batch of ski films and their trailers. Here's an overview for everyone who wants to get into the winter mood! There are no clear trends for us this time. In general, there are slightly fewer trailers than in previous years, as the last season ended abruptly and many smaller film projects were probably not completed as planned. There is standard material from the major production companies.

Picture Organic Clothing has supported some very successful film projects in recent years. "Shelter", "Zabardast" and "In Gora" are now available online and are perfect for an extended movie night at home.

This year's ISPO is once again all about ecological clothing and recycling in the textile sector. Like last year, the trend towards muted colors is continuing. As in previous years, the pioneers in the ecological clothing sector are the companies Vaude, Pya and Picture. In general, more and more manufacturers are doing away with harmful PFCs. In addition, more and more companies are trying to impregnate their clothing without fluorocarbons.